Recruiting Strategies to Support the Army's All-Volunteer Force : RAND Corporation , 2016
Recruiting Strategies to Support the Army's All-Volunteer Force : RAND Corporation , 2016
From the preface: "The research described in this report was conducted to improve the Army’s ability to use recruiting resources and enlistment eligibility policies effectively to meet enlisted accession requirements under varying recruiting conditions. It assesses potential effects of alternative recruiting resource and enlistment eligibility policies on recruit production and costs. We consider the cost of meeting accession requirements when an optimal mix of television advertising and enlistment incentives is feasible (the baseline strategy) or when an incentive-centric strategy—which favors incentives over other resources due to the faster rate of increasing recruits through incentives—is required."
Authors - Orvis, Bruce R., Hall-Partyka, Philip, Maerzluft, Christopher E., Garber, Steven, Berglund, TiffanySubjects
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